“Holding on to anger is like grasping a hot coal with the intent of throwing it at someone else; you are the one who gets burned.” – Buddha I have been feeling so free and whole lately! This is because … Continue reading
Excited to be back on the blog after two amazing weekend travels! Working 8-4, M-F, and traveling on the weekends has kept me very busy and inspired.
Last summer, Matt visited me in NYC for Fourth of July weekend, so I did the same this year in what will soon be both of our homes – Boston! We had a wonderful weekend of exploring, and of course . . . food. I am so blessed that our paths in life have led us both to Boston. I truly love the city (and Matt).
Following that trip, I attended my second Her Campus Intercollegiette Conference, #HerConference. However, this time I was part of the National Team! I can not stress enough how much this trip solidified that I made the best decision to start my career at Her Campus Media. I made instant friends and am counting down the days until I begin work. Fellow September-starter Liana and I got to work the Social Currency booth. There were amazing raffles from sponsors including Intel, Luna Bar (they gave away a semesters worth of Luna Bars to two lucky winners), Chloe + Isabel, VS PINK, and so much more. Collegiettes had a great time tagging our sponsors on social media to receive raffle tickets, and I had a blast working that crowd!
Speakers at the conference included Carley Roney, Co-founder and Chief Content Officer of XO Group (formely known as The Knot), and Susan Kaufman, Editor-in-Chief of People StyleWatch among many other notable women in the editorial, blogging, marketing, and digital worlds.
My career is going to be surrounded by empowering women, and my heart is full of passion to sell Her Campus to the world. I had a blast celebrating success with my future co-workers and reflecting on how thankful I am for all opportunities.
Also in New York, I got to see my cousin, Gillian, who is the recently appointed VP of Consumer at Weber Shandwick New York! While in the same building, I visited my Golin girls from last summer (and walked out with this perfect Instagram notebook).
My next flight will be a one-way ticket to Boston, where I will be roommates with a fellow AOII alumna. In the mean time, I am LOVING my time at Next Stop Broadway, making new memories with lifelong friends. HUGE PLUG for my best friend Carlie Craig who works for and is on tour with YouTube Sensation Todrick Hall, so proud of you starring in Twerk Du Soleil! Check her out as ‘Rebecca’, the hysterical IM5 stalker in Todrick Hall’s #BandCamp, and on Instagram as the hilarious @IM54U4Ever
I had a lot to catch up on, hope everyone is having a great summer as well!
As I am finishing my last weeks here, I think I have networked these past two weeks more than I ever have in my whole life. Between courage and events I gained an insane amount of insights from people doing great things! Here is some advice from them to me… to you.
The power of LinkedIn
If you’re not on LinkedIn, get on LinkedIn (shameless plug, that leads to my profile). You can join groups filled with the individuals you need to be inspired and get and on the right track.
I personally have a strong passion for advancing the sorority experience. As a part of the National Panhellenic Conference group on LinkedIn, I did some searching and found the woman who is in a position of my interest, Jules. Jules is NPC’s Marketing and Events Manager and also oversees their social presence. I connected, messaged and landed an insightful 45 minute phone chat. I loved her quote, “I am the voice for 4 million women.”
Key advice from Jules:
- Non-profit experience in the communications world will give you lots of experience in to event planning
- Great tools you should learn: InDesign, Excel (From what I’VE learned, you may think you’re a pro… but there is so much more)
- And the best… “Whoever said not to put your sorority/fraternal experience on your resume is WRONG.”
I also guess I have good timing, because just a few days after this phone conversation I finally got to meet up with a friend and past client of my dad who works for… dun dun dun… LINKEDIN. Stephanie. Stephanie is one of the sweetest individuals I have ever met, and she is truly passionate about the benefits of LinkedIn and advancing in your career. She gave me some great advice and had me leaving very confident that I know what my passions are, and there are ways to really make that passion show!
Key advice from Stephanie:
- You get 100 characters for your title on LinkedIn. You’re whole feed may be students and interns – stick out and use 100 characters to really sell your title and your goal!
- VIDEO profile. You may see these popping up in your feed, but LinkedIn suggests recording a video of yourself (not in pajamas) introducing yourself and your career goals.
On July 26-27 I attended the 2nd annual intercollegiate conference for Her Campus Media. I am part of the Her Campus USF team, we write articles on everything a collegiate at USF needs to know! You can check out our stuff, here.
This 2 day conference was full of speakers from various outlets such as Glamour, Cosmo, Seventeen and much MUCH more. Key speakers speakers were Josie Natori, Natori (And I got a bra fitting, leading to a free bra being sent to me!), Fran Hauser, President, Digital — Style & Entertainment Group at Time Inc, Chandra Turner, Executive Editor — Parents Magazine, and Jason Wagenheim, VP/Publisher — Teen Vogue.
I also attended workshops on how to make my blog a powerhouse, how to make the perfect cover letter, entering a job in the PR/Marketing world and my favorite was on leadership and action steps by Levo League, a thriving community of young professionals, mentors, and innovative companies taking Gen Y by storm.
LEVO LEAGUE STORY: Long story short, Jules (NPC..phone conversation..beginning of this blog) mentioned Levo to me. I had to go to their workshop because of this and I absolutely LOVED it. Within 5 minutes I get a message from Rachel from my sorority’s (AOII) HQ – who I’ve NETWORKED with in the past – asking for contact info because AOII wants to get involved and also that the Co-Founder is an AOII. I soon met Amanda Pouchet, my awesome sister who is a part of this empowering organization. Full circle of networking.
Key Advice from #HerConference
- When you go up, you can come down – Josie Natori, Natori Company
- Mistakes are GOOD, if you can’t take risks you can’t move forward – Josie Natori
- Want a job in PR or marketing? In your interview make sure you can showcase that you know how we know what we know (AKA you know what makes you buy Froot Loops over Cheerios. Show that.)
- Resume: USE TOOLS. BE CREATIVE.
- Don’t let perfection get in the way of better – Freyan, Levo League
- See positive. Think positive. Be positive. – Levo League
- Build & your courage will follow – Jenny Blake, Author/ Life After College
- Who doesn’t love gadgets that make your life easier? – Nikki Nash, Marketing, Intel
- Tomorrow, they’ll be hyped on something else. – Chandra Turner, Parents
- BLOGS ARE QUALITY > QUANTITY, How to make your blog a powerhouse
- Everything Jason Wagenheim, VP/Publisher Teen Vogue said…
Last but not least, on Tuesday I attended an Intern Queen Party with Lauren Berger.This networking event took place at an Ann Taylor and had a panel of speakers from CBS, Mashable, USWeekly, SiriusXM, Ogilvy and more. I learned so many great things – like do not send your resume at 3 a.m., key times are 7-9 a.m. or 4-6 p.m.
Overall, I’ve had such a rewarding intern experience and overall experience in this city. I am looking forward to my senior year. I recently got a marketing assistant position with one of my favorite (Okay definitely top favorite) USF departments …. WELLNESS USF!
I hope you got some good advice out of this post. There is a lot more where that all came from. Let’s chat 🙂 What is the most inspiring advice you have ever gotten?
I GOT A TOUR OF MASHABLE. Mashable is a news source for the connected generation… and I am as connected generation as it gets. One of the media connectors at my agency knows a lot of people in high places. His friend Chelsea Stark is the Games Reporter at Mashable and she gave us the grand tour. We learned so much about this awesome database. I learned that when pitching to media, applying for a position, anything, you need to research the company. And okay, that’s obvious but I mean yeah – USE THE OBVIOUS! For example, Mashable always uses large images, so if you have something you want to share with them, try 3 bullet points and a big image.
Also we met the Editorial Director, Matt Silverman who filled us in on their works with YouTube and how viewers won’t subscribe to a channel, but they will subscribe to a personality. YOU NEED TO WATCH THIS SERIES: 5 Facts We Learned on the Internet. You’re welcome.