an open letter to men who don’t like make-up

Great thoughts from my friend, Lucille! I go plenty of days without makeup, but I do find that I have much more energy when I am wearing makeup. I always feel refreshed, polished and full of life! Let girls live how they want to live ( . . . with healthy choices, that is!)


Hi. Let’s talk.

One morning, while scrolling through my Facebook newsfeed, I saw that an acquaintance of mine recently changed her profile picture. In said photo, she was rocking a red lippie and winged eyeliner.

But what really caught my attention was the rude comment someone made about her make-up and how she was wearing “so much”.

“I like wearing make-up!” she quipped.

To which he sarcastically replied, “I wonder why.”

This really irked me.

Women who regularly wear it are deemed  “high maintenance” or “vain”.

“You’re too pretty to wear make-up.”

“She looks like a whore.”

“The natural look is best.”

“I like a girl who is confident enough in her own beauty that she doesn’t HAVE to wear make-up.”

And yet, if women leave the house without make-up, the same people who previously claimed that “modest is hottest” are saying things like:

“They’re hideous!”

“They must not take…

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Moving On Up – Literally

Today is my last full day as a Floridian. Tomorrow I will be a Bostonian.

IMG_7359With today being my last day, I am reflecting on how thankful I am for everything – especially these past three months. I have had one of the best summers ever and I spent it at home! Working at the summer camp I grew up at was the best decision I could have made. It was the ultimate mental detox from being such an involved student, and it is an amazing experience to spend time with friends you have basically known your whole life.

Seriously though – major shout out to my Next Stop Broadway family. They give me so much life and this summer had me laughing every day because they just get it. From needing to use a “phone bucket” to peel my 12/13-year-old campers off their phones to Wednesday dress up days, I loved every minute of it. P.S. to all reading – I got “Best Counselor of the Year” with fellow rockstar Daniel Kies which really was the icing on the cake! I have so much love for all of you.

IMG_7498Also, I really missed my family, so these three months were highly cherished. Now, I’m about to embark on a journey that will make me miss them even more. Moving to Boston is not easy, but somehow at this moment I have all my suitcases (only 2.5 . . . ) packed and three boxes ready to be shipped. I am looking forward to this next step in my life, and I am filled with so many emotions.

Boston will be amazing, I will have my wonderful boyfriend by my side as he begins grad school at Northeastern, one of my best friends Becca as a neighbor, and I will be rooming with a fellow AOII alumna! PLUS, my co-workers are all so fabulous and I can’t wait to contribute to the glory that is Her Campus.

To my loving family who I know is reading this: Thank you from every bit of my heart. You put up with me this summer, helped me prepare for this move, and taught me so much (as you always have). Thank you for being you. There are no words to describe how thankful I am. I had a wonderful family BBQ to say farewell, and passed down my Barbies and American Girl, which was a clear sign of “growing up.”

BFF Since Pre-KThis summer reminded me to cherish lifelong friends. My friends and sisters from college are amazing, but there is nothing like lifelong friends who just get you. Friends who remember your AOL Hometown Page and away messages, and who wrote in your Hello Kitty Friends File. I have so many amazing friends in my life that I can talk to once every five months yet we never grow apart. You all know who you are!

I can’t say it enough – I have so many emotions right now. I am nervous, excited, proud, determined, scared, and so ready all at the same time. I’m coming for you Boston with my fancy new haircut (but I will miss Publix dearly).

All my love from Florida,


My 22-Year-Old Perspective on Robin Williams’ Passing

Note: This post is all my opinion. I prefer to write instead of repeating the same thoughts in my mind until they do not make sense. You may relate, or you may not, but I felt the need to express. Also, it is pretty lengthy.

recut-robin-williams-1951-2014I was on a walk with my mom Monday night, just having a casual conversation. We started talking about wishes, and I joked and said, – relating solely to The Genie in Aladdin – “What would you wish for? Remember one of the rules is you can’t bring back people from the dead!” Less than a half a mile later, I took a quick look at my Facebook newsfeed and stopped in my track. “OH MY GOD” was all I could say, mouth-dropped, holding out my phone to my mom for her to see the multiple statuses that appeared saying “RIP Robin Williams.”

It is crazy how much social media is the first news source. When we see a flood of updates about a tragedy, there is that split-second before we fully process it and research more details that we don’t believe it to be true. To top it off, there are so many things going on in the world right now that just honestly suck. The first thing I hoped to see as I scrolled down was “Robin Williams Death Hoax”, but unfortunately this is no hoax. Hearing the cause of death did not make it any easier to process.

MorkandMindy1I know mental health is among the most sensitive of topics, and I am honest about not being fully educated on it. I do believe it needs to be taken more seriously and I do see progress in the near future. To me, Robin Williams did not die from “apparent suicide”, he died from severe depression. It is simply sad for my generation who grew up to his movies/are jealous of our parents for getting to tune in to Mork & Mindy. My dad has a signed picture of him in his office.

Another thing that contributed to my weird feelings was visiting (International Movie Database) and seeing a date for “Died”. I am oddly obsessed with this site . . . the IMDB app is among my top five most used apps. After every movie I watch or even just think of, I head to IMDB and stalk the actors/actresses and their past roles. I love the excitement of realizing where you’ve seen the actor/actress before. I recently did this with Robin Williams during Yad Vashem (Israel’s official memorial to the victims of the Holocaust), as I thought of his brilliant performance in Jakob the Liar. I also reflected on him earlier in the summer during the Tony Awards’ Aladdin performance. It is all just so sad.

10389349_10152170371381364_1592089743497635891_nI feel weird. And I know that millions and millions of others feel weird too. We can only keep questioning how someone so full of humor and life could feel so alone. I am also praying for strength toward his family, friends, loved ones, and those who were privileged enough to work with him. *Also, I want anyone reading this to know that they are loved and appreciated. Please seek help if you need someone to talk to, as we ALL need some times.

I will continue to watch his movies, clips of interviews, TV episodes, and much more. The hardest movies to get through will be What Dreams May Come and Dead Poets Society. Honestly, I think even Flubber would be hard to get through.

RIP Robin Williams. This is my story of being upset about your loss. It is also the beginning of a story to whole-heartedly appreciating your work, and making sure my kids some day hate all the bullies in Jack and feel hope in hospitals because of Patch Adams. I do feel as if I lost a friend as well. I came upon this screen-shotted tweet reply that says a lot where he thanks a fan for sending him love, what a feeling.







Transcendence; Beauty & Excellence

IMG_4392Do you remember coming home from elementary school, middle school, or even high-school and being asked, “What did you learn in school today?” I do. I would always say “nothing” or “idk, stuff.” Well recently I learned about “transcendence” in school.

In one of my classes, I read about the trait of transcendence in relation to leadership, which is defined as “appreciation of beauty and excellence.” That could not be more accurate for me. I reflected on that and realized how much passion I have for watching others grow or succeed, learning of something new, discovering new inspiration- and I really connected with this. I think that we all have beauty and excellence in our life, we just have to appreciate it more.


Since that reading, I notice more beauty and excellence in my life.

One significant moment was my sorority’s Area Founders’ Day celebration last Saturday. Every year, a local alumnae chapter hosts a founders’ day event since our actual founding date is January 2nd, when many are away for the holidays.

So I headed to Sarasota for my 2nd Area Founders’ Day. I was filled with joy when the question was asked, “Who here has been initiated for over 50 years? Please stand!” and at least 7 women stood up. I spoke with alumnae from my USF chapter and more, reminding us that our fraternal virtues remain with us always.

A founding sister from USF in 1985 came and visited the house later and she told us her memories and shared hilarious stories. She reminded me that while many things change, our ritual and love for AOII does not. This is just one example of beauty and excellence in my life, and I look forward to capturing more.

Content We Love: A Feel-Great Story Gets a Boost

How PR should be. Not all about image – come from the heart and your true image will shine!

Beyond PR


Have you seen the WestJet “Real Time Giving” video yet?  If you have, I know you want to watch it again.  If you haven’t, you really must. Either way, here it is:

As of this writing, the video has been viewed more than 19 million times since its release earlier this week, and I think it’s safe to say that this is just a start.

As totally lovable as the video is, however, it’s not the subject of my adoration this week.   That honor is reserved for the press release the WestJet team used to promote the video, seeding the media coverage and social visibility that triggered viral sharing. lil tweet

WestJet Today

Like the kid who circles everything in the catalog, the West Jet had the waterfront covered, creating a variety of visual assets, and wrapping them into a fully loaded press release.

A press release about promotional video?  Yes. The…

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My Thankful Post

ImageAll throughout the month, I have seen a pleasantly overwhelming amount of gratitude from those around me. I love the holiday season and no matter how or what you celebrate, we can all be thankful.

… By the way, me and my Jewish people can actually begin our seasonal celebration without forgetting Thanksgiving, since they are on the same day. Hanukkah + Thanksgiving. Happy Thanksgivingukkah, I am thankful for latkes.

Here are things that I am thankful for. This is really for my personal reflection, but I hope you read and it sparks you to be thankful for similar people and opportunities in your life.


1. Family first
Family always has to come first. My family should know that while I am a busy bee in college, I think about them constantly. I should call more, and I wish I could go home more. I am so thankful to have a healthy family and a family that has always supported me to be the best version of myself. My parents especially are so hardworking and determined to watch my sister and I succeed. I can only hope to be half as amazing as they are. Love you mom, dad and Jackie! . . . and Toby and Charlie and Bailey.

2. Those who have stuck with me 

I have such amazing friends, and many of them who have committed to being my friend for years! Many have them have watched me change for the better, from brunette to blonde and all in between. I thank you all and even if we do not talk or hang out as much as we used to, I love you! I have been a sister of a wonderful sorority, Alpha Omicron Pi, since Fall 2010 and I can not believe that I will be an alumna in May. Each position has helped me grow in to the leader I am confident that I am, and I thank all of you for being there every step of the way. . . .

PLUGGED BACK IN: How the heck could I post this without my write up of my awesome boyfriend? For almost a year now (1 year on Jan. 11) this boy has really shown me what I deserve. He puts up with my stress and crazy personality! We have had such amazing memories and I look forward to so much more. Overall I am thankful to have someone I truly love and who is also my best friend. And we are both Jewish but wear matching Christmas sweaters.


3. My PR passion
Remember that time I started college thinking I was going to be a news anchor? Staying within Mass Communications, I am so thankful that I stuck to PR. I love all the possibilities. Thankful to have interned at a top PR agency in NYC this past summer. GolinHarris, you rule!

4. The Green & Gold

USF is the perfect university for me. A top research university, USF is out of the ordinary. Recently, USF raised $621,378,543 in the USF:Unstoppable campaign for scholarships and other university advancements . . . and then raised that goal to $1 Billion. I am a part of USF Ambassadors, a loving family who shares the spirit of USF. We are such a diverse group of leaders with a variety of talent and history. I have learned how important it is to be involved with your community, and give back to as many organizations I can. I am also a part of Her Campus USF!

5. Being healthy, being alive. 

Right now you should be thankful because you are to be able to read this sentence. Life is short and fragile and we can not take anything for granted, and I know that is cliché and repeated a lot, but it is true. Recently, two beautiful girls who graduated high school with me had their lives taken away in a fatal car accident. The cause of the crash was a wrong-way driver who hit them head on. The support from all in my hometown is beautiful, and I give all my love and strength to those affected. I know that Coral Springs will always have my heart, and they will serve as angels watching over all of us. I’ve witnessed the heartbreak in the news and my Facebook feed alike, and I want all of you to know that I am listening and sending my strength. You can read updates on the story here. This year, let us all take an extra step to look out for each other and to especially stop reckless and under the influence driving. There are countless articles out there you can find with this story. This recent one illustrates a hero who tried to prevent the accident. RIP Marisa and Kaitlyn.

Click here to donate to Kaitlyn Ferrante’s Fund
Click here to donate to Marisa Catronio’s Fund / Marisa’s Way.

I hope you tell someone you are thankful for them today! And maybe every day.
Happy Holidays!

Oh, the Places You’ll Go!

“You have brains in your head. You have feet in your shoes. You can steer yourself any direction you choose. You’re on your own. And you know what you know. And YOU are the one who’ll decide where to go…”

IMG_1283I have 18 days left in New York, so it is time to really make the most of it (although, I feel like I most certainly have been doing so). I am trying to explore as much as I can so when a friend tells me they are going to NY I can say, “OH, You have to try this, and go here!”. Because I am just SO LOCAL. 

New York is really big, although it does not seem so on a U.S. map. I’ve learned that when an opportunity comes up, and your friends are on board to do something – just do it. I’ve pushed myself away from thinking “Eh, I’m tired” or “I don’t want to go out.” NO, I do and I have and it is awesome… and also there have been advisories.

Here are some places that showed me a great time.


Bronx Zoo: I am really thankful to have been staying with Educational Housing Services. This housing gets amazing deals on broadway shows, popular attractions and more. Last weekend I headed over to the Bronx Zoo (Singing Jenny From The Block) in my head. I met other residents in my housing that I wish I met earlier! Plus, I just really really love zoos. And tigers.


The Stand: That same day I met 2 of my new favorite celebrities! Darcie, Emily and I have been hardcore watching MTV’s Girl Code. You need to be watching this. As we took advantage of social media to find out more about the cast members, we found out they are comedians here in NY. GREAT. $15 dollars later we were at a comedy show seeing @chrisdcomedy, and also got to meet @carlyaquilino! They are dating, and I am now very invested in their awesome relationship. We got to see the writer of Girl Code do her stand up, too! The waitresses and management are great, the comedians are great, the atmosphere is great. 5 STARS FROM ME.


Toshi’s Living Room: Okay, so when I looked this up on Yelp, I knew I would love it because the reviews mentioned the owners dog always being present. Any establishment that appreciates puppies is a win. My cousin encouraged me to bring out some friends as she was heading here with some of her coworkers. With a cover band and delicious drinks, I instantly became a fan. The crowd is older, maybe 22-40 range. Okay, that’s a huge ballpark but basically there are no 18/19 year olds with fakes!

Picture 1

Buttercup Bake Shop: I always have admired local bakeries! This shop is near where I am living, and I will miss it so much! So far I have had the carrot cake cupcake, devil dog and also the cookie cake; I want everything. The girls that work there are so friendly, and I’ve become keen on Instagramming their treats (getting me a free mini-cupcake, score!). No matter where you are, you need to follow @BUTTERCUPBAKESHOP on IG.


“On a personal note”, as Matt now likes to quote me… these past 2 weeks have been topped off by seeing Matilda the Musical, getting a visit from my high school friend, Joe, me completing my summer classes with flying colors, attending a NY USF Alumni event, celebrating my awesome roommate’s 21st at the Cellar at Bryant Park Hotel (also would reccommend!), traveling around NY again with the Good Humor Truck (client) AAAaaand delivering Popsicle‘s to the daily show, another delicious client.

Think I did enough these past 2 weeks? This summer has been such a blessing, but I am ready and excited to get back to USF for my senior year!

IMG_1260 IMG_1453IMG_1406IMG_1437

I’m here I’m here!

ImageI am so busy – but that is not a complaint, I am so thankful! Here at GH we’ve been launching our Share the ❤ Summer Tour in Boston and New York. I got to travel to Boston and handle media drop-off’s to various outlets, and got to continue that awarding experience here in New York as well. I will be updating as soon as I can, I should probably enjoy the nights I can get more than 5 hours of sleep – including tonight.






Oh, and where did June go? Image

of love & roses: A Few Words From Yours Truly

Why I love being Greek, and love that so many others see the value, too!

of love & roses

Ever since I began blogging four years ago, I’ve always kept one thing in mind: to showcase Greek life (& particularly sorority women) in a positive, genuine, heartfelt & accurate light. And this post – like so many others before & after – was written with sorority women in mind.

If you love fraternity men who say more-than-amazing things about sorority women, check out of love & roses.

If you love fraternity men who show lots of love & appreciation for sorority women, check out of love & roses.

If you love fraternity men who showcase sororities in a genuine, honest & inspiring way, check out of love & roses.

If you love to read insightful posts about Greek life, check out of love & roses.

If you love values-oriented, values-driven fraternity men who are sincerely enthusiastic about Greek life, check out of love & roses

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First Heard Friday

My friend Ashley knows how to make me more anxious about heading to NYC! I am now 8 crazy nights (jew pun intended) away from the city!

Connecting the world of music and public relations


Happy Friday, y’all. Time to get down to some more sweet tunes about NYC. Clearly, I’ve only got one thing on my mind.

First Heard Friday – 5/24

1. Moving To New York – The Wombats. When I think of New York, this is one of the first songs that pops up in my head. The Wombats are an awesome English band and you should listen to them.

2. Bulls In Brooklyn – The Academy Is… Right before I moved I was able to see William Beckett and was always a fan of The Academy Is… since I was in high school. Living in Brooklyn, I think this song is bad ass and quality lyrics.

3. Manhattan – Cat Power. One tiny reason I chose this song is because I’m having cat withdrawals. Besides that, this song is so soft and delicate, but also really powerful. I love each little…

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